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Vin Crosbie Vin Crosbie
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Dorian Benkoil Dorian Benkoil
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Bob Cauthorn Bob Cauthorn
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Ben Compaine Ben Compaine
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Dorian Benkoil senior consultant at Teeming Media. An award-winning journalist and editor, he was a foreign correspondent for AP and Newsweek, and international and managing editor for ABCNews.com. At ABC News he moved to the business side, handling sales integration and business development, before joining Fairchild Publications as General Manager for their Internet division, becoming editorial director for mediabistro.com, then a consultant for Teeming Media in New York. He graduates this year with an MBA from Baruch's Zicklin school of business. Learn more about him at Benkoil.com or his blog - MediaFlect.com.

Robert Cauthorn is a journalist, former vice president of digital media at the San Francisco Chronicle, and was the third recipient of the Newspaper Association of America's prestigious Digital Pioneer Award. He launched one of the first five newspapers web sites in the world and is generally considered to have delivered the first profitable newspaper web site in 1995. Cauthorn has been in the middle of the transition from old media to new and is recognized as frank-talking critic when he believes newspapers stray for their mission. In mid-2004 he became the president of CityTools, LLC a new media startup based in San Francisco.

Ben Compaine has divided his career between the academic world and private business. He was a journalist when manual typewriters were considered state of the art, but also led the conversion of his college newspaper to cold type. He has started and managed weekly newspapers. His dissertation at Temple University in 1977 was about the changing technologies that were going to unsettle the landscape of the staid and low profit newspaper industry. Since then he has focused his research and consulting on examining the forces and trends at work in the information industries. Among his most well-known works (and the name of his blog) is "Who Owns the Media?".

Vin Crosbie has been called "the Practical Futurist" by Folio, the trade journal of the American magazine industry. Editor & Publisher magazine, the trade journal of the American newspaper industry, devoted the Overview chapter of executive research report Digital Delivery of News: A How-to Guide for Publishers to his work. His speech to the National Association of Broadcasters annual conference was one of 24 orations selected by a team of speech professors for publication in the reference book Representative American Speeches 2004-2005. He has keynoted the Seybold Publishing Strategies conference in 2000; co-chaired and co-moderated last year's annual Beyond the Printed Word the digital publishing conference in Vienna; and regularly speaks at most major online news media conferences. He is currently in residence as adjunct professor of visual and interactive communications and senior consultant on executive education in new media at Syracuse University's S.I. Newhouse School of Public Communications, and meanwhile is managing partner of the media consulting firm of Digital Deliverance LLC in Greenwich, Connecticut.
About this blog
Two forces have shattered the news media. Technology is the first. Although media technology is undergoing its greatest change since the day in 1440 when Johannes Gutenberg first inked type, for more than ten years now the news industry has mistaken new technologies merely as electronic ways to distribute otherwise printed or analog products. Estrangement is the second. The news media has lost touch with people's needs and interests during the past 30 years, as demonstrated by rapidly declining readerships of newspapers and audiences of broadcast news. How we rebuild news media appropriate to the 21st Century from the growing rubble of this industry is the subject of this group weblog.
In the Pipeline: Don't miss Derek Lowe's excellent commentary on drug discovery and the pharma industry in general at In the Pipeline

Rebuilding Media

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October 1, 2008


COMMENTS

1. Tommy Gun on October 12, 2008 6:24 AM writes...

The writers strike was the line in the sand.
Instead of waiting I turned off my cable and rented TV series on DVD. With netflix and blockbuster online you can get relatively unlimited rentals for a low price much lower than cable. you can watch them comercial free at your own leisure for less than the cost of a DVR or tvio and often times in a soon in a higher quality than broadcast.

This is what the writes strike was about ironically, DVD residual revenue. good for the writers for not being bullied, they know that their content is the value and the broadcast/network medium is the necessary evil.

Movies may experience the same effect in 2009 with the boom of blu-ray. Movie goers are less likely to pay the 10 dollars to see mediocre film in theater when competitive release schedules bring them to the rental market faster, while a the same time 1080P home theaters priced for the average viewer often match if not exceed the viewing quality of the neighborhood cinema.

Like music videos are ads for music, broadcast shows are becoming ads for series DVD rentals.
It can be argued that people aren't willing to wait the season to end to watch the previous season. however, if the quality isn't compelling enough to compel the viewer to tune in every week, why not wait till its out on DVD. DVD release has become the video equiv of release on paperback.

An interesting example is Hero's season three, netflix is utilizing its online viewing technology to offer one episode of season three for each week that season four new episodes are shown on broadcast. This experiment is a sign of things to come and highlights the value of DVD/instant viewing release as it ties in with current broadcasts. You cant have one without the other but no longer is non-broadcast release an archival offering of past broadcast shows. Instead it is a essential aspect of garnering maximum viewership and revenue from what were seen prior as primarily broadcast products.

Second tier TV will continue to be a revenue growth area that will have a larger say in what we was previously a predominantly first run broadcast dominated ted industry.

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